Press Play:
Can We Talk
About This?

Actor Jordan Carlos hosts a series of panel discussions with celebrities and thought leaders to explore the issues and themes surrounding a new documentary film each month. This campaign uses the concept and symbol of the footnote (an asterisk) to represent the what the show is about, while also communicating the age the the movies through the homogenous imagery and animation of the cassette holes in a VHS tape.
    Role – Design & Animation
    Art Direction – Ed Benitez
Since Can We Talk About This was a success, we were tasked to make a umbrella brand based off the a similar vibe, color palette, and animation style. This brand would be utilized for a broader variety of shows that provide commentary on old movies and television programs.
Below are the animatics showing the three directions for the client.
An example of the final animated logo for Press Play.